Who vouches for it?
How can a reader tell whether a claim on the Web is true, and whose word to take for it?
- issue
- trust
also topology - status
- open
- steps
- 9, 1991–2022
- threads
- all problem threads
Anyone can say anything on the Web, so every system for data on it has had to decide whose word counts. PGP let people vouch for each other's keys, PICS let third parties label content, and Google ranked authority by links. The Semantic Web road map put signed statements and trust at the top of its stack. Two decades later, provenance vocabularies, verifiable credentials and content credentials supply parts of that layer, aimed at specific uses rather than at the whole Web.
Lineage
-
1991
Pretty Good Privacy
Encryption without a central certificate authority: users vouch for each other's keys, a model its 1992 manual named the web of trust. [src1][src2]
- 31 Oct 1996
-
Apr 1998
The Anatomy of a Large-Scale Hypertextual Web Search Engine
PageRank ranks pages by the links pointing to them, so the Web's link structure serves as a signal of authority with no metadata needed from publishers. [src]
-
Sep 1998
Semantic Web Road Map
For reasoning to take trust into account, the logical model must be extended to include the keys with which assertions have been signed, and reasoning engines tied to signature verification. [src]
- 30 Apr 2013
-
26 Apr 2016
Self-sovereign identity
Christopher Allen's ten principles for identity that people hold and control themselves, instead of borrowing it from a central provider or a platform login. [src]
-
19 Nov 2019
Verifiable Credentials Data Model
Tamper-evident credentials whose authorship can be verified cryptographically, exchanged between issuers, holders and verifiers. [src]
-
21 Dec 2021
Content Credentials
Signed provenance records attached to images, video and other media, recording who made them and how they were edited, which anyone can view. [src1][src2]
-
19 Jul 2022
Decentralized Identifiers
Identifiers that their subject can create and control without a central registry, so whoever signs a claim can be named without relying on one authority. [src]
Recent signals
Dated events that show the problem moving, newest last.
- Sep 2025
Google's Pixel 10 attaches Content Credentials to every photo its camera takes and logs edits made in Google Photos. Content Credentials[src]
- 2 Aug 2026
The EU AI Act's transparency duties apply: AI-generated content must be marked in a machine-readable way.[src]
Open now
Under each question, the answers people have put forward or built. The catalogue gives no odds on them.
- Can software reason with who said what, as the road map hoped, rather than only checking signatures?
[src1][src2]
The road map wanted documents parsed into assertions about who signed what; today's credentials and provenance formats verify origin but leave the judgement to the reader.
- Claims carry signatures in standard formats, and software checks them. Verifiable Credential Data Integrity
- Whose keys and labels should a reader trust in the first place?
[src1][src2][src3]
PGP left it to individuals, PICS to rating services, and C2PA to the signers of each manifest; no general answer has emerged.
- Device makers and platforms vouch. Content Credentials
The Pixel 10 camera holds the highest assurance level in the C2PA conformance programme, so its signatures stand for the device.[src]
- Governments vouch.
- Device makers and platforms vouch. Content Credentials
Forces
Pressures that push this problem one way or another, as their sources argue them. All forces
- Laws that require verified identity and labelled content
Puts states and regulated providers among those whose word a reader is asked to take, and creates demand for signed credentials and provenance marks.[src1][src2]
Decision points
Dated moments when a decision or a deadline can change the outcome.
- 2 Dec 2026
AI Act marking deadline for existing systems law
Generative AI systems already on the EU market before August 2026 must mark their output as AI-generated by this date.[src]
- 24 Dec 2026
EU digital identity wallets due law
Each EU member state must make at least one certified European Digital Identity Wallet available.[src1][src2]
- 31 Mar 2028
Verifiable Credentials Working Group charter ends charter
The W3C group maintaining Verifiable Credentials is chartered until this date.[src]
How to contribute
-
W3C Verifiable Credentials Working Group
group
· World Wide Web Consortium
Maintains the Verifiable Credentials Data Model and related notes. Chartered until March 2028. [src]
checked 21 Oct 2026 -
C2PA open-source SDK
repository
· Content Credentials
Rust SDK implementing the core C2PA specification for reading and writing Content Credentials. [src]
checked 21 Oct 2026